5 F1 drivers with the most popular YouTube channels

For many F1 drivers these days, social media has become an alternative career option as well as a source of entertainment. Notably, F1 has grown in popularity exponentially over the years. The Netflix series “Drive To Survive” has served as a magnet for viewers around the world.

With the rise of platforms such as Instagram, Twitter, and most importantly, YouTube over the years, several celebrity drivers around the world have discovered a way to connect more deeply with their audience.

Most of these platforms, especially YouTube, tell us not only about the professional lives of drivers, but also about their personal lives. Let’s see which pilots are creating exciting content for their YouTube fans:

#1 Nico Rosberg is the most watched F1 driver on YouTube

Former F1 driver and 2016 world champion Nico Rosberg has 1.37 million subscribers on YouTube. He is one of the most famous YouTubers in the world, even outside of F1.

It’s safe to say that Rosberg considers YouTube a very important part of his life, as he uploads 3-4 videos a month. The pilot has the third highest number of fans in Monaco (where he lives) and earns up to $63.9,000 a year from his content.

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His channel is one of the best places to find out more about Formula 1 and is known for maintaining the perfect balance between F1 and entertainment. Rosberg’s videos cover everything from in-depth analysis of leads to exposing his rivalry with Lewis Hamilton. He also hosts the popular “Beyond Victory” podcast, on which he interviewed Alain Prost and Romain Grosjean about sports.

#2 Lando Norris is the young generation’s favorite YouTuber

McLaren F1’s Lando Norris is one of the most famous and beloved entities on the current grid. Norris launched his channel in 2014 and currently has 846,000 subscribers. The pilot is widely regarded as a potential world champion.

Norris is also an avid Twitch streamer and has amassed a large following online through his streams alone (1.3 million subscribers). The driver tries to post as often as possible on his YouTube channel and earns up to $21,100 a year from his videos.

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Some of Norris’ most popular videos have nothing to do with Formula 1. One of his videos, “Meeting my hero” (in which he meets Valentino Rossi), has amassed over 2.5 million views.

The Brit has another channel called Quadrant, which combines his interests in gaming, racing and clothing. He works on it with three other friends and uploads once a week.

#3 Daniel Ricciardo enjoys sharing his personal life on YouTube

F1 favorite Daniel Ricciardo has around 426,000 subscribers on YouTube, a channel he started in 2016. The driver is a fan favorite and one of the most respected figures on the current grid. He has one of the most ardent fanbases among pilots and is widely regarded as a superb pilot.

Ricciardo frequently uploads videos to YouTube and earns around $2,900 a year from his videos.

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Plus, the McLaren driver isn’t afraid to let the public into his personal life and thoughts. While the majority of his videos are sponsored, Ricciardo never fails to entertain us with organic content from his trips to Austin with friends, finding a bear while riding his bike, or jotting down some spicy fried chicken.

This channel also contains his interviews with magazines such as GQ, life updates, etc. Fans should be sure to check out his “Monaco F1 Track Drive” video, which has garnered over 1.7 million views.

#4 Romain Grosjean is one of the main F1 YouTubers

Former F1 and Haas driver Romain Grosjean has a channel called “Romain Grosjean Official” where he has around 235,000 subscribers. The Frenchman was a terrific F1 driver, and this channel gives insight into his post-F1 life and IndyCar career.

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He also provides reliable and knowledgeable motorsport news on his channel and is very consistent with his uploads.

His channel is notable for being up-to-date with every season and providing regular analysis and opinion on driver penalties, wins, circuit performance and records.

#5 Charles Leclerc offers fans Ferrari content

Ferrari driver Charles Leclerc started his YouTube channel in 2019 and has managed 461,000 subscribers so far. His undeniable talent makes him an exciting driver to watch on the current grid.

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The driver also posts a video or two every two to three months and has the potential to earn up to $101.8,000 per year. The Monegasque appreciates and regularly uploads short films on YouTube.

Leclerc content is limited to Grand Prix weekends and general races. The driver likes to experiment and has 5.2 million views on ”The Day In The Life” video. For racing fans who want to see behind-the-scenes preparations, Leclerc’s channel is a must.

So here are some of the best F1 driver YouTubers who want to educate the public about their lives and races by creating authentic content.

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Raymond T. Helms