Altenew’s weekly YouTube videos offer free tutorials for paper crafters of all skill levels!

Lydia’s Crafty Corner is the first ever YouTube card making video series and it’s still a fan favorite!

Altenew fans have been thrilled with Erum's amazing coloring skills - giving rise to the popular Creative Coloring with Erum video series.

Altenew fans have been thrilled with Erum’s amazing coloring skills – giving rise to the popular Creative Coloring with Erum video series.

Altenew's YouTube channel also has fun, engaging, fun and interesting videos!

Altenew’s YouTube channel also has fun, engaging, fun and interesting videos!

From daily blogs to weekly YouTube videos, Altenew has always been a leader in providing crafters with inspiration and unique papercrafting ideas.

I believe my work attracted Altenew fans because they liked my coloring. I’m also proud to share quick and easy watercolor techniques, telling them to have fun and not to think too much.

— Erum Tasneem, Altenew Map Design Team

SYRACUSE, NEW YORK, USA, July 22, 2022 / — Papercraft company, Altenew, has found an innovative new way to inspire customers with free weekly paper-making videos. maps on his YouTube channel. The videos are designed to inspire and teach beginner to advanced cardmakers, with each inspiring how-to video showcasing fun cardmaking techniques, unique products, and must-have ideas. It’s a great opportunity for crafters of all skill levels to learn new skills and be inspired by the creativity of the Altenew Video Inspiration team.

Each of the seven weekly video series on Altenew’s YouTube channel provides a different type of card-making inspiration and highlights the versatility of Altenew products. Plus, the incredibly talented artisans behind these videos have added their own style and personality to them – from coloring and layering to combining colors and creating stylish designs.

From makeup tutorials to cooking videos to home improvements, YouTube has always been a great platform for a wealth of inspirational and how-to videos. The creation of Altenew’s YouTube channel in 2014 has helped the company reach a wider audience and spread creativity – one creative video at a time.

Lydia’s Crafty Corner with Creative Content Team Leader Lydia Evans was the very first series of videos on Altenew’s YouTube channel. This series of card making videos aims to help paper crafters stretch their supplies and use them in unconventional ways while practicing various card making techniques. With her bubbly personality and quirky card ideas, Lydia was the perfect person to launch Altenew’s weekly YouTube video series.

Who doesn’t love coloring? It’s a great way to de-stress and relax. Altenew’s not-so-hidden gem, Erum Tasneem, has always been an integral part of the Altenew map design team. Her special video series started thanks to the insistent demand from customers and fans. “I believe my work appealed to Altenew fans because of my use of color and because they liked my coloring. I’m also proud to share quick and easy watercolor techniques, telling them to have fun and not overthink it while doing it,” Erum said fondly. “We’ve covered some really great tips and tricks along the way! While I share advanced and accelerated coloring sessions, many of my videos focus more on easy watercolor sessions to attract more people to watercolor and not be afraid of it! It’s just a little paint and water! What are you so afraid of?

Creative Coloring with Erum inspires card makers to step out of their comfort zone and simply color with outstanding colorist, Erum. “Back when I joined the Altenew Card design team, with every project I shared on the blog, there was at least one comment asking for a video,” Erum commented when she was asked about the humble beginnings of her video series. “I had no intention of creating videos knowing that I can’t talk or play when I know I’m being recorded. Eventually, after a lot of persuasion and a great pep talk from Nabil Rab (CEO of Altenew) , I started recording my short craft sessions to overcome anxiety, it took me 6-8 months to finally create a video.

For most crafters, these videos are both inspirational and entertaining. The incredibly talented Therese Calvird didn’t just spark creativity with her Take 2 with Therese video series. Her sense of humor and lovely personality make her weekly YouTube videos a hit with crafters of all skill levels. In this series of videos, she showcases the beauty and versatility of various Altenew products by creating two different cards using either the same product, the same technique, the same elements or the same colors. She always comes up with beautiful and creative projects.

One of the most frequent requests from Altenew customers is to have new ideas using older Altenew products. Perfect Pairings with Jaycee does just that and more. This YouTube video series aims to inspire crafters to revive their stash or find new favorites in old Altenew releases. In each explainer video, Jaycee Gaspar, a member of the Video Inspiration team, uses a new Altenew item from the current month’s release and pairs the product with an older Altenew item from the previous month or older. This one-of-a-kind card-making video series challenges card makers to reinvent older products and mix and match them with newer ones.

Jenny Colacicco’s series of elegant card making techniques aims to help build confidence in her ability to create beautiful, elegant cards. His card-making videos combine style and technique, making them a must-have for all card-makers, regardless of skill level. As the name suggests, Inspired by a Card with Natalie takes already-made card ideas and turns them into an entirely different paper craft project – from memory layouts to DIY home decor. Nathalie DeSousa, a member of the Mixed Media Design team, doesn’t just highlight the techniques in this YouTube series; she also shares fantastic design and layout tips and tricks. Rounding out Altenew’s YouTube video series, Terrific Tags with Michelle. In this video series, Michelle Short takes paper crafting to the next level by creating a tag and card using the same techniques, products, or color palettes. Whether adding dimension or sparking interest, Michelle’s projects are indeed one of a kind.

Altenew celebrates diversity not only in the design of its products, but also in its team. This is evidenced in the unique inspiration and ideas contributed by each designer. “I think where I come from (Pakistan), the culture of the country is so rich and colorful, literally. Everywhere you see, we have vibrant colors, flowers in various kinds of ethnic patterns, prints, fabrics, and even our truck art,” Erum explained. “So all of that influenced my sense of style, and it shows in my projects as well. I have a different mindset regarding colors and how they work together. So when I use these colors (in my videos), which are unique and different from how others incorporate them into their work, they get inspired and start thinking like me or where I’m from. This way they can expand their color palette and explore a unique choice of color combinations. »

In addition to being a source of free card-making inspiration, this New York-based craft company’s YouTube channel also features fun and interactive live streams, unboxing of monthly new releases, behind-the-scenes and special features that will put a smile on anyone’s day. . YouTube is one of the many platforms where Altenew continuously provides endless papercraft inspiration in its efforts to help customers shape their lives.

Founded in April 2014, Altenew strives to bring elegant, natural and versatile designs to paper craft products. Altenew knows that the personal and delicate touches of a handmade card or scrapbook page can bring joy to the most important people in your life, and they pride themselves on creating products that help inspire creative projects and unique handmade creations.

Visit today and start your crafting journey!

Nabil Rab
+1 315-967-2003
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Raymond T. Helms