Blackpink could surpass Justin Bieber as the most followed YouTube artist

Photo credit: Marie Claire Korea / CC by 3.0

Blackpink has surpassed 60 million subscribers on YouTube, second only to Justin Bieber.

The K-pop act may soon overtake the Canadian pop-star as their numbers are growing rapidly. The foursome of girls broke the record earlier this morning (April 13), according to their agency YG Entertainment. They currently have the largest South Korea-based YouTube account and are the most-subscribed female artists on the platform.

Justin Bieber is the only artist ahead of Blackpink in terms of subscribers, but that may not last long.

Blackpink debuted in 2016, racking up over 17 billion views on the platform. They became the most subscribed female artists on YouTube in 2020, overtaking Ariana Grande. Since then, they have also knocked down Eminem, Ed Sheeran and Marshmello in terms of subscriber numbers.

The group also set a new YouTube record in February as the first K-pop group to cross 1.5 billion views. Their 2018 hit, “Ddu-du Ddu-du” is responsible for this record for the group. It was also their very first song to chart on the Billboard Hot 100, peaking at #55.

Blackpink could eliminate Justin Bieber from its top spot on YouTube later this year.

Rosé recently broke a single YouTube record with her debut single, “On The Ground.” The music video for the song currently holds the title of most YouTube videos in 24 hours by a solo K-pop artist. It beat out Psy’s 2012 hit, “Gangnam Style” by a healthy margin.

The song appeared on Rosé’s debut single, R. Last week, Rosé released the music video for “Gone” from that album.

“I recorded ‘Gone’ almost two years ago and I’m dying to share it with everyone”, Rosé Recount everyone in the album note. “This song is the most poetic, heartbreaking and honest song I’ve ever recorded and I’m proud that it’s finally in your hands. I remember recording this and feeling all kinds of butterflies in my stomach because I couldn’t wait for you to hear it. I hope you feel all the emotions that are so vulnerably captured in this song.

Blackpink has been setting new YouTube records for quite some time now. Their 2020 single, “How You Like That”, set several new records upon its debut. These records included the most-watched YouTube video in 24 hours, the most-watched YouTube music video in 24 hours, and the most-watched YouTube music video by a K-pop group.

Raymond T. Helms