Professional makeup artists whose YouTube videos are the best free beauty lessons

We live in the age of influencers, so most of the makeup lessons we get are from beauty bloggers. But, when it comes to makeup, it’s the professional makeup artists who have worked on many people’s faces that we can learn the most from. These people don’t just do the kind of makeup you would wear to sit in front of a camera for a few minutes. They make makeup that should last a long time, should photograph well on set and red carpets, and suit the features of a variety of people, not just themselves. So, their tips and tricks help everyone learn a lot about the technical aspects of makeup application.

That’s why we recommend you subscribe to the following makeup artists on YouTube and take advantage of all the knowledge they have to offer by binge-watching their videos.

1. Lisa Eldridge


Video credit: Lisa Eldridge via YouTube

Lisa Eldridge is nothing short of an icon in the beauty world. As a celebrity makeup artist and beauty brand owner who has previously been a global makeup artist for brands like Shiseido and Lancôme, she has also worked extensively in the media industry and is one of the top experts in the business. Her spot-concealing tips are great for acne-prone skin, and she gives some great lessons on how to pair different colors in a chic way. From product recommendations to general procedures, Lisa really knows her stuff and can’t nearly go wrong when it comes to makeup! The more you watch her videos, the more you wish there were millions because there is so much to learn from her.


Video credit: Lisa Eldridge via YouTube

2. Hung Vanngo


Video credit: Hung Vanngo via YouTube

Hung Vanngo is the man to watch if you want to get a glimpse of what goes into creating these gorgeous makeup looks that transform our favorite celebrities. He’s worked with celebrities like Selena Gomez, Emily Ratajkowski, Karlie Kloss, and even our very own Deepika Padukone. The way it preps the skin and makes the whole preparation process a soothing experience is a treat to watch. What we also love is that he never wears makeup and instead uses a diverse range of models from different ethnicities. As a result, you get an idea of ​​how to apply makeup on different skin types, shades and textures, and on a variety of facial features.

3. Wayne Goss


Video credit: Wayne Goss via YouTube

Wayne Goss is the poster child for useful makeup hacks no one else has thought of, and literally answers any makeup concerns or questions you might have through his videos. He is a bit of a legend and still shares many secret tricks used by professional makeup artists. Mainly, he makes very smart and brief videos about a specific hack or trick he wants to share, which is really helpful and doesn’t require going through a 25 minute video for the same old techniques. Our favorite is the practice of setting makeup base with a translucent powder that’s gone viral now but he originally shared. We love his skin-close 4K videos, so we can see the details of where he puts the product and what it all looks like in person.


Video credit: Wayne Goss via YouTube

4. Samantha Ravndahl


Video credit: Samantha Ravndahl via YouTube

Before becoming a beauty influencer and makeup brand owner, Samantha worked as a makeup artist for a long time and even went to makeup school to hone her skills. Her eyeshadow blending technique is impeccable. So if that’s what’s bothering you, we highly recommend watching all of his videos. She continues to give information on how to apply and blend shadows, even though the title of the video doesn’t mention anything about blending eyeshadow. You have a good idea of ​​where to place the shadows, what kind of brushes to use, how to rotate and handle the brushes, and how to shape the shadow nicely even if it’s really diffuse.

5. Hindach


Video credit: Hindash via YouTube

Hindash is a Middle Eastern makeup artist whose sculpted creases and winged eyeshadow have become a huge trend on social media. Her way of applying and shading eye makeup is so different yet transformative for the face that she has made people wear makeup in a whole new way. What we love the most is how he transforms the eyes with his makeup style and how he teaches how to create looks that are both defined and shapely, but also soft, well blended and diffused.

6. Elton J Fernandez


Video credit: Elton J Fernandez via YouTube

Elton is one of the most popular makeup artists in India today and works with clients like Aditi Rao Hydari and Bhumi Pednekar, as well as being a Maybelline brand ambassador. His channel has plenty of tutorials on makeup basics but, more importantly, his videos also often show him working on darker-skinned people, giving dark skin the representation it deserves. What we also like is the diversity of its models and the way it keeps them real, minus the harsh lighting and fake filters; and sticks to creating realistic and practical makeup looks that we can actually recreate.

7. Shaan Muttathil


Video credit: Shaan Muttathil via YouTube

Shaan is also a celebrity makeup artist who works with clients like Huma Qureshi and Jacqueline Fernandez, giving us some gorgeous makeup moments. While most of his videos are vlogs of his experiences, he also does makeup tutorials. From party makeup to wedding makeup to everyday makeup, her channel has plenty of videos on how to transform with makeup. Our favorite has to be her bridal makeup for Kaushal Beauty which is full of helpful tips.

Main image credit: Elton J Fernandez via YouTube, Shaan Muttathil via YouTube

Raymond T. Helms