Top 50 Most Viewed US YouTube Channels • Week of 09/25/2022

[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]

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In this week’s US Top 50, the song remains the same: most channels are either based on YouTube shorts or tailored to younger internet viewers.

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The top five spots are all taken by the latter group, and the largest kid-friendly channel is still ranked #1 in America.

Tops

This titan of all ages is named Cocomelon – nursery rhymes. The California-based channel, which is a subsidiary of UK-based Moonbug, went through the whole of September without giving up the top spot in the US Top 50. Cocomelon’s latest seven-day total is one of his best finishes yet; after adding 580.1 million weekly viewsthe home of animated characters like JJ is closing in on 140 billion lifetime views.

The #2 channel in the US Top 50 also had one of its best months of 2022. Diana show for children often ranks behind other family vlogs such as Like Nastya (#19 this week), but it was able to top all non-Cocomelon US channels in increase your audience by 50% week over week. After a big leap forward, Diana and her family found themselves with 442 million weekly viewsgiving it a cushion of over 150 million views on the next most-watched channel in this chart.

United States runner-up last week, LeoNata family, changed places with Kids Diana Show. The mostly short-form hub, which uses compilations to maintain a presence on long-form YouTube, got 286.1 million views during the week that was. That represented a 9% drop in viewership week over week, and it’s good that LeoNata didn’t drop further. With 30 million fewer views, it would have dropped all the way to seventh place in our US Top 50.

Like Kids Diana Show, the #4 channel in this week’s US Top 50 achieved its current chart position by achieving a significant ratings boost. It’s been a while since we’ve seen LankyBox in our US top five, but that hasn’t stopped creators Justin and Adam from garnering views. After increasing their audience by 26% week after week and take home 278.9 million weekly views in all, the stars of LankyBox exceeded 27 billion lifetime views on their flagship channel.

Vlad and Niki completes the US top five this week. The Florida family vlog collected 269.4 million weekly views.

Top Winners

A company in Florida has come up with a weird way to advertise old video game consoles. Bayer Computer Solutions is the place to go if you want to buy a Sega Genesis or a Super Famicom, but you wouldn’t know it from looking at the brand’s YouTube channel.

Of course, some of the videos that Bayer uploads to YouTube Shorts contain references to games. The company, which brings an aggregator approach to short-form content, has released the same Zach King clip at least six different times.

For other Bayer videos, connections to consoles require a bit of stretching. The channel’s most-watched clip, which was seen nearly 50 million times, shows three different strategies for getting around a barricade. On the surface, this has nothing to do with video games, but in my attempts at puzzle solving, I’ve tried these three strategies: first person finds an elegant solution, second person clears his way, and third cheated.

Bayer’s unusual YouTube Shorts strategy led to its best week on the platform. He picked up 111.8 million weekly views, essentially doubling its lifetime viewership. After missing the U.S. Top 50 seven days ago, Bayer moved to 38th place in our All-American standings. He finished one spot behind last week’s Top Gainer, JunkTramp.

Did this help the Bayer company? It’s not clear. But if you want to get your battle toads Where donkey kong on, now you know where to go.

Channel distribution

This week there is 33 YouTube short film channels in the US Top 50.


Gospel Statistics provides transparent social media stats you can trust. For more information, visit GospelStats.com.

Raymond T. Helms