Top 50 most watched YouTube channels in the world • Week of 08/14/2022
[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
Scroll down for this week’s Tubefilter chart.
In our Global Top 50, Russian channels are beginning to regain their footing. The channels in this country struggled during the battle between their home country and YouTube, but they now seem to be recovering.
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However, the two main chains in the chart are both from India, not Russia.
SET India landed at number one in our Global Top 50 for the second week in a row. By sharing Indian TV with its 140 million YouTube subscribers, the Sony-owned channel was able to walk away with 606 million views this week. Although the margin between the #1 and #2 channels has shrunk, SET India has generated enough traffic to maintain pole position in our rankings.
Since one Indian channel managed to garner enough viewers to stay at number one, another had to settle for a second consecutive week in second place. T-series is closing in on 200 billion lifetime views (expected to reach that level by the end of September), but its latest seven-day totals haven’t lived up to the extraordinarily high standard it usually sets. That said, 577.4 million weekly views is nothing to sniff at – unless you’re allergic to South Asian music videos.
The highest-ranked American channel in the Global Top 50 finished in third place. Cocomelon – nursery rhymes added 12% more traffic to its viewership week-over-week, and that increase was enough to make it one of three channels to cross the 500 million-view mark this week. To be more precise, Cocomelon recorded 559 million views this week. Clearly, there’s still a lot of excitement around animated family content on YouTube.
Speaking of family-oriented channels, one of them got the fourth spot in this week’s Global Top 50. LeoNata family rose from eighth place after winning 479.5 million weekly viewswhich was good for a 21% increase in traffic week over week. With shorts featuring parents and their children (and long-form compilations of those shorts), LeoNata has become one of the fastest growing YouTube channels in the world.
tool items earned its first-ever global top-five placement this week. The Vietnam-based channel, which operates primarily on YouTube Shorts, collected 451.7 million weekly views and earned a place accordingly.
Earlier this year, Russian channels started to disappear from our Global Top 50. As YouTube sought to tackle misinformation related to the war in Ukraine, Russian creators saw their videos demonetized as their viewership dwindled.
This week, however, five Russian channels returned to our global ranking. This change means that Eastern European channels return to the top of YouTube.
One channel that has benefited from this surge is Monilina. The abbreviated channel has been a regular part of our Global Top 50 since the launch of YouTube Shorts, and in the second week of August it reached a higher position than any other Russian channel. The family center fell from 40th in the world to 25th after collecting 250.5 million weekly views. MoniLina audience jumped 21% week after week.
Calling MoniLina family-oriented is a bit of a misnomer, as the channel incorporates so much more than the titular couple’s children. His most-watched YouTube Shorts clip incorporates a number of popular micro-video genres, including food, pranks, dares, and preachy content. That’s a lot to fit into a 43 second video, but MoniLina pulls it off.
So far this clip has received more than 334 million views nowadays. No, Russian channels aren’t backing down – in fact, they may be becoming more popular than ever.
Here is a breakdown of the 50 most watched channels this week according to their country of origin:
- United States: 18 channels in the Top 50.
- India: 13 channels in the Top 50.
- Russia: 5 channels in the Top 50.
- Japan, Pakistan, United Kingdom and Vietnam: 2 channels in the Top 50.
- Brazil, China, Latvia, Moldova, Puerto Rico and Turkey: 1 each in the Top 50.
This week, 28 channels in the Top 50 are mainly active on YouTube Shorts.
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